Customers = Company Value
The value of a company – your company – is best measured in terms of the current and future value of cash flows from customers. This makes customers your most prized asset.
Churn & Acquisition: Experience Economics in Media & Entertainment
Churn is approaching crippling levels, and customer acquisition costs are spiraling out of control. Boosting customer lifetime value through improved retention and cross-selling/upselling must be the top priority.
Recipe for Success: Cooking Up CX in the Food & Beverage Industry
In 2025, the recipe for success boils down to mastering customer experience (CX) strategies that drive retention, satisfaction, and revenue growth. And let’s face it—your customers are hungry for more than just food; they’re craving seamless experiences.
Can the B2B CX Measurement Conundrum Be Solved?
Many B2B firms have fewer than 10,000 customers, with some under 1,000 or even fewer. Small customer populations make it difficult to gather sufficient feedback for reliable statistical analysis.
Payment Evolution: Why Customer Experience is Your Most Valuable Currency
Let’s get one thing straight: payment services isn’t just about moving money anymore. It’s about moving people—with speed, trust, and experiences that don’t make them want to switch apps mid-transaction.
Price is the Only Thing That Matters
If you think your customers only care about price, then you are likely leaving money on the table.
Redefining the Purpose of Your Company: Nurturing Customer Relationships
Companies strive to create value. But what defines your firm’s value? And what is the source of that value? Value is created by customers. Customers buy stuff – that’s what creates value.
Enhancing Customer Experiences in Heavy Equipment Sales and Service
Retaining existing clients, attracting new ones, and building a robust industry reputation all hinge on excellent customer service.
7 Critical Factors of Exceptional Customer Service Programs
Delivering outstanding service can be a game-changer, as businesses that prioritize customer experience grow their revenue 1.7 times faster than those that don’t.